Having written a few posts about the media revolution and different aspects of user generated content (real or fake competition for journalists and media firms ?), I have found a few references about direct implications in marketing and communication… Here is a short list of a few pages :
User generated content – Communication & marketing 2.0
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Top 10 web applications - success of UGC « jca’s Com blog-notes a dit,
16 mars 2008 @ 16:46
[...] released in March 2008 and they are quite interesting in a perspective of user generated content (see previous posts about it or another one in French) [...]